COURSE·BAM3007

Business Research Methods

Management & Strategy

25 Chapters

Offered in

Business Administration & ManagementBAM3007coreAll streams

Chapters

Ch 1FREE

The Foundations of Business Inquiry

15 min

Ch 2FREE

Theory and Research Relationships

14 min

Ch 3

Developing Research Questions and Aims

13 min

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Ch 4

The Research Proposal and Project Management

12 min

Ch 5

Conducting the Literature Review

14 min

Ch 6

Ethical Issues in Business Research

18 min

Ch 7

Research Paradigms and Your Basic Beliefs

13 min

Ch 8

Designing Research Studies

12 min

Ch 9

Quality Criteria and Rigour in Research

14 min

Ch 10

Sampling in Business Research

18 min

Ch 11

Measurement and Operationalisation in Quantitative Research

14 min

Ch 12

Collecting Quantitative Data Surveys and Structured Methods

15 min

Ch 13

Secondary Data and Archival Research

20 min

Ch 14

Quantitative Data Analysis Descriptive and Bivariate Techniques

15 min

Ch 15

Quantitative Data Analysis Inferential Statistics

14 min

Ch 16

Introduction to Qualitative Research

16 min

Ch 17

Qualitative Interviewing

18 min

Ch 18

Focus Group Research

16 min

Ch 19

Ethnography and Observational Methods

16 min

Ch 20

Documents and Visual Data in Qualitative Research

14 min

Ch 21

Analyzing Qualitative Data Thematic and Grounded Theory Approaches

18 min

Ch 22

Advanced Qualitative Analysis Discourse, Narrative, and Conversation

13 min

Ch 23

Mixed Methods Research

9 min

Ch 24

Writing and Presenting Business Research

14 min

Ch 25

The Research Journey Practicalities and Reflexivity

18 min