Usamos una cookie opcional para acreditar al embajador estudiantil que te recomendó. Las analíticas no usan cookies.
Marketing Planning and Performance Measurement — Principios de Marketing — Kynotic Academy
Cap. 5
Marketing Planning and Performance Measurement
14 min
You have a great idea. Now how do you turn it into a real plan that everyone can follow, and how do you know if it’s working? This chapter walks you through the building blocks of a marketing plan and the numbers that keep you on track.